The Routy Blog
Expert insights, in-depth tutorials, and the latest updates to help you maximize your affiliate marketing performance.

Routy Media Spotlight - Vault Network - From Consumer App to Affiliate Network: The Evolution of Vault Network
Routy Media Spotlight sat down with Caleb Dykema Co-Founder of Vault Network. In this interview, Caleb shares how iGaming vertical is evolving rapidly and how it’s driven by new technology while focusing on creator-led…
4 minRouty vs HasOffers (TUNE): Built for Publishers, Not Just Networks
HasOffers (now TUNE) is enterprise, white-label software for powering an affiliate network. Routy is built for the publisher: unify every source in one dashboard and scale your own traffic and sub-affiliates. Here is how they compare.
4 minRouty and Impact.com: Why Publishers Use Both
Impact.com is a powerful partnership platform for brands running programs. Routy is built for the publisher on the other side, unifying every program into one dashboard and helping you scale your own traffic and sub-affiliates. Here is how they fit together.
5 minRouty vs Voonix: From Tracking Your Stats to Generating Them
Voonix is a clean, affiliate-built stats aggregator for iGaming. Routy goes further: it generates your tracking data first-hand, ties it to ad spend, and lets you drill from impression to conversion. An honest comparison.
6 minRouty vs StatsDrone: From "How Much?" to "Why?"
StatsDrone is a powerful affiliate stats aggregator. Routy goes a step further: it generates your tracking data first-hand, ties it to ad spend, and lets you drill from impression to conversion. Here is an honest comparison.
17 minAffiliate Programs in the Betting and Online Casino Industry: A Complete Guide
This guide is here to tell you all you need to know about casino affiliate programs. Perfect for anyone looking to receive commission for sharing their love of casino gaming. Here you will learn what casino affiliate…
12 minAffiliate Programs in the iGaming Industry: A Complete Guide
This guide is here to tell you everything you need to know about using an iGaming affiliate program. We’ll cover all the info you need to start getting commissions for referring people to iGaming platforms. Here you’ll…
14 minAffiliate Programs: A Complete Guide
If you have a talent for marketing and want to secure a new revenue stream, affiliate programs are a great option. These will reward you for every new customer or sale you help a business achieve. Here you will learn…
8 minRouty Media Spotlight - Affpapa - Beyond the Platform: How AffPapa Is Turning Networking Into Real iGaming Partnerships
Routy Media Spotlight sat down with Levon Nikoghosyan CEO Affpapa & iGaming Club. In this interview we discuss how the iGaming industry has long relied on digital connections to bring affiliates and operators together,…
7 minRouty Media Spotlight - Mr.Gamble - Testing, Data and Growth: The Rules of iGaming Marketing
Routy Media Spotlight sat down with Paul Puolakka, Chief Marketing Officer at Mr.Gamble. In this interview, we discuss the career journey Paul's career journey, who transitioned from telecom into the fast-paced world of…
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