Routy vs Voonix: From Tracking Your Stats to Generating Them
Voonix is a clean, affiliate-built stats aggregator for iGaming. Routy goes further: it generates your tracking data first-hand, ties it to ad spend, and lets you drill from impression to conversion. An honest comparison.

If you promote more than a handful of iGaming brands, the stats problem is familiar: every operator has its own affiliate dashboard, its own login, and its own way of counting. Voonix and Routy both set out to fix that, but they take different paths. Voonix is a clean way to see how much you earned. Routy is built to show you why, and to help you act on it. (Comparing aggregators? See also Routy vs StatsDrone.)
What Voonix does well
Founded in 2017 in Copenhagen by Morten Marcussen, Voonix is an affiliate-built stats aggregator focused on iGaming, and it has been nominated for Affiliate Intelligence of the Year at the AffPapa iGaming Awards. It logs into your operator accounts and pulls their reported numbers into one tidy dashboard. Its strengths are genuine:
- Broad operator coverage: stats collection from well over a thousand iGaming operators, so most of your brands are likely supported out of the box.
- Multi-level data: view performance by brand, account, and campaign, and group results by geo and traffic source.
- Revenue clarity: filter income by country, site, traffic source and group to see where your money actually comes from.
- Check it anywhere: a mobile app for quick performance checks on the go, plus API and CSV/Excel export.
- Easy to start: a free tier for the essentials, with premium reports as you grow.
If what you need is a clean, affiliate-friendly roll-up of the numbers your operators report, Voonix delivers that well.
The core difference: "how much" vs. "why"
Both tools consolidate your numbers, but they sit in different places in your stack. An aggregator collects the figures your operators report. That tells you how much you earned and how many conversions posted.
Routy is built to answer the next question: why. It can, because Routy doesn't only read the numbers other systems calculate. It generates the underlying data itself.
Routy is the tracking layer, not a mirror of it. Its own pixel and links capture every click, and even every impression, first-hand. That data is yours. It doesn't depend on what each operator reports, and it's granular enough to drill down to a single click or impression.
Where Routy goes further
- First-party tracking, owned end to end: Routy's pixels and cloaked links record clicks and impressions directly, so your data doesn't depend on each operator's reporting, and you can drill from a campaign to an individual click or impression.
- Ad spend meets revenue: Routy connects to your traffic sources, Google Ads, Meta, TikTok, Microsoft Ads, and effectively any ad platform, pulling spend in and pushing conversions back via official APIs, for true ROI per campaign rather than a commission total.
- No third-party tracker required: click tracking and business intelligence live in one platform, so there's no separate Voluum, Binom, or RedTrack to run and reconcile.
- Conversions that don't slip through: incoming postbacks land on a standard endpoint with auto-correction for the misconfigurations that make other systems silently drop conversions.
- Real-time, not end-of-day: live click and conversion streams with sub-second latency, so you can react while a campaign is running.
- Built to scale: continuous pre-aggregation keeps reports fast as your volume grows.
- Your data, your way out: a full REST API, a data-warehouse connector (Postgres / SQL Server), and bulk export to CSV, JSON, or Parquet.
- More than reporting: multi-geo link monitoring, multi-channel alerts, role-based team access, and a core sub-affiliate network for scaling beyond your own traffic.
- Built for regulated markets: cloaked links with geo-targeting serve the right offer per market across jurisdictions.
- Not locked to one vertical: Routy is vertical-agnostic. iGaming is where it goes deepest, but many Routy accounts also run finance, e-commerce, or several verticals at once. Voonix is built specifically for iGaming.
Where Voonix might be the better fit
Voonix may be the better starting point if:
- You want the widest possible library of pre-built iGaming operator integrations with minimal setup.
- A quick, mobile-friendly, read-only roll-up of reported numbers is really all you need.
- You're not running paid traffic that you need to tie spend-to-revenue on, and you don't need click- or impression-level first-party data.
- You work only in iGaming and want a tracker built for that one vertical.
As with most aggregators, plenty of affiliates begin here and move to Routy when the job shifts from reporting to optimizing.
Which should you choose?
To see how much you made across your operators, Voonix is a polished, affiliate-friendly choice. To understand why (with first-party data, ad-spend integration, and real-time tracking to act on), Routy is built for that, and it replaces a stack of separate tools with one platform that generates and owns the data end to end.
Frequently asked questions
Does Routy replace my stats aggregator?
For most affiliates, yes. Routy consolidates your operators' reported stats and adds first-party tracking, ad-spend integration, and BI on top. If you rely on a very long tail of niche operator integrations, confirm your specific brands are supported.
Do I still need a separate click tracker?
No. Routy includes its own click and impression tracking, so there's no separate tracker to run and reconcile.
Which ad platforms does Routy connect to?
The major traffic sources, including Google Ads, Meta, TikTok, and Microsoft Ads, with a custom option for any source not on the list.
Can I export my data?
Yes, a full REST API, CSV/JSON/Parquet export, and a data-warehouse connector to your own Postgres or SQL Server.
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