ITMedia Integration
Pull every ITMedia programme into Routy continuously alongside your other iGaming and casino affiliate accounts.
What this integration does
ITMedia is a casino-focused affiliate platform with a customer base spanning a range of online casino brands. If you partner with any ITMedia-based operator, the reporting lives inside their ITMedia instance. The Routy integration pulls every ITMedia programme you're enrolled in into the same dashboard as your other affiliate accounts.
What you'll get out of it
After connecting, the following becomes available in Routy:
- Player registrations, conversions, and activity from every ITMedia programme you're enrolled in, synced continuously
- Commissions in the currency each programme pays, alongside your other affiliate income and traffic spend
- Status tracking from pending through approved and paid, with reversal and chargeback visibility surfaced
- One reporting view across ITMedia, every other casino affiliate platform you work with, and your traffic sources
The casino-vertical specifics of ITMedia programmes — long player lifecycles, variable commission structures, chargeback windows — benefit particularly from consolidated long-term reporting rather than periodic export-and-reconcile cycles.
How it actually works
You connect your ITMedia affiliate account once through ITMedia's standard authentication. Routy pulls performance from every programme you're enrolled in. New programmes appear automatically.
Ready to bring ITMedia into one view?
If ITMedia covers any share of your casino affiliate portfolio, connecting it brings the data onto the same reporting surface as your other accounts. The setup takes a few minutes through ITMedia's authentication flow.