BetMGM Integration
Pull your BetMGM affiliate reporting into Routy continuously alongside your other US sportsbook and casino programmes.
What this integration does
BetMGM is one of the largest US sportsbook and online casino brands, with an affiliate programme that operates across the regulated US states where the brand is live. For US-focused sports and casino publishers, BetMGM tends to be among the higher-value programmes in the portfolio. The Routy integration pulls your BetMGM affiliate data into the same dashboard as your other affiliate accounts and traffic sources.
What you'll get out of it
After connecting, the following becomes available in Routy:
- Player registrations, conversions, and activity from your BetMGM affiliate account, synced continuously
- Commissions in the currency the programme pays, alongside your other affiliate income and traffic spend
- Status tracking from pending through approved and paid, with chargeback visibility built in
- A reporting view that places BetMGM next to your other US sports-betting and casino programmes for like-for-like comparison
For publishers running state-by-state content, BetMGM's performance varies meaningfully by jurisdiction. Having that geographic detail visible alongside the per-state regulatory differences makes it easier to allocate editorial effort to where it actually converts.
How it actually works
You connect your BetMGM affiliate account once through the partner programme's authentication. Routy pulls performance on a continuous schedule and joins it to the rest of your reporting.
Ready to bring BetMGM into one view?
If BetMGM is part of your US sports-betting or casino affiliate revenue, connecting it brings the data into the same view as your other accounts. The setup takes a few minutes through BetMGM's authentication flow.