The Future of Affiliate Marketing Technology: An Interview with Alex Bobes, CTO of Casino Alpha

In this exclusive conversation, Routy co-founder Michael Filletti sits down with Alex Bobes, Chief Technology Officer at Casino Alpha and Managing Partner at Extremoo, to talk about the future of affiliate marketing technology and how it’s shaping the iGaming space The Future of Affiliate Marketing Technology Michael Filletti: Thank you for joining us today, Alex. […]
Routy Featured by Tekpon in Affiliate Software Roundup

We’re excited to share that Routy has been listed on Tekpon, a growing platform dedicated to helping users discover the best software to power their businesses. Even more, we were featured in their latest newsletter, “Affiliate Software Revolution: Tools, Trends & Tactics for 2025,” which highlights emerging tools that are changing the way affiliates work. […]
Maximising Revenue with Player Cohorts Analysis

Successful affiliate marketing requires more than just an effort to send traffic and track your first-time deposits (FTDs).
Transforming Affiliate Business Intelligence, one affiliate at a time!

“ You know, what pages are working, what pages aren’t working, because you’ve just got that linear line of data that tells you these are the customers that the client wants. “
Vault leverages Routy to simplify reporting and aggregate data in the US sports betting market

“For any network operating in complex markets like the US, where data accuracy and real-time insights are critical, Routy is simply one of the best aggregation tools for affiliates out there.” Caleb Dykema, Co-Founder Vault
Case Study: How Routy Helped Vault react faster to trends using aggregated business intelligence data

With Routy, we no longer rely on outdated reports or manual spreadsheet updates. Now, we make data-driven decisions within hours, not weeks
Case Study: How GameTime Digital leveraged Routy for New Revenue Opportunities

“Routy has been a game-changer for our affiliate business. The ability to unify fragmented data streams into one dashboard gave us the clarity we needed to optimize campaigns and boost ROI”
Why GameTime Trusts Routy for Smarter Decisions & Bigger Wins

GameTime Digital is a leading affiliate network of sites specialising in connecting sports fans with top-tier gaming and betting operators. Through expert content creation, strategic SEO, and data-driven marketing, GameTime Digital ensures that players find the best offers, insights, and betting experiences available online. We caught up with Alex Windsor, CMO to discover how they […]
Ultimate Guide to Post-back Tracking for Affiliates
Unlock the potential of your affiliate business with postback tracking!
How Routy is helping Apps4 Web Media Focus on what Matters

Routy is a powerful business intelligence tool designed to help affiliates, performance marketers, and content writers in the iGaming space make better decisions to drive greater revenues and ROI. Routy’s advanced analytics tools provide insights into traffic sources, customer behavior, and revenue drivers. This allows users to make informed decisions that optimize performance and uncover […]